As a Sales Support Specialist, Marketing Specialist, and Executive Assistant, I supported the Sales and Marketing teams and served as the first point of contact for about a year at this busy creative agency. Achievements and responsibilities included:
- Managing the Hubspot CRM Sales and Marketing funnel, responding to and tracking incoming leads and building customer journey messaging and touch points.
- Organizing the agency’s participation in events, including scheduling, booking travel, and coordinating trade show booth setup and staffing.
- Creating and scheduling marketing and social media content to reach our niche B2B audience, giving all platforms a cohesive brand voice and aesthetic that showcased our work to potential clients and our community. An example of a blog post I created is How a Purpose Driven Brand Does Pride.
- Managing the CEO’s schedule, travel, speaking engagements, and communications.
- Supporting marketing strategy and consultation for our clients as well as managing and executing our internal B2B marketing efforts.