Canna Boss Babes and Megan Pru graphic saying "Hey Babes, Let's Talk EMAIL"

Email Marketing As a Tool for Community, Advocacy, and Growth: A Canna Boss Babe Collab is Born

If you’re a cannabis brand who’s sick of getting your Instagram shut down, keep reading. If not, don’t worry, this likely applies to you too. Because every business should be using email marketing. It’s much more than just a business tool though, your subscribers will engage more with content that they find valuable. Which means …

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Cannabis Marketing 101 is written on a composition book showing a cannabis leaf, with two pencils beside the notebook on a gray surface.

Cannabis Marketing 101: Top Ten Tips Based on a Decade+ in the California Cannabis Industry

When people ask me for tips on breaking into the cannabis industry, I usually tell them to reconsider. I’m not trying to gate keep, just being realistic about the current state of an industry that operates in murky legal waters and puts a target on your back for participating (and one that gets way too …

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