Marketing | Strategy | Creativity | Community
If you’re a cannabis brand who’s sick of getting your Instagram shut down, keep reading. If not, don’t worry, this likely applies to you too. Because every business should be using email marketing. It’s much more than just a business tool though, your subscribers will engage more with content that they find valuable. Which means …
Well, I did a thing. I started my own email newsletter. I’m making it up as I go along, and I may eventually split it out between different topics, but one thing at a time, you know? I’ve been doing email marketing since my first web design job for PETA out of college around 2005, …
When people ask me for tips on breaking into the cannabis industry, I usually tell them to reconsider. I’m not trying to gate keep, just being realistic about the current state of an industry that operates in murky legal waters and puts a target on your back for participating (and one that gets way too …
Wow, it’s been a while. So much has happened since my last update – a global pandemic, starting a job at local cannabis dispensary Doobie Nights after being laid off, exploring my newly discovered polyamorous-ness and developing two amazing relationships, becoming an auntie to my sister’s adorable kiddo Nico, adopting two kitties Mochi and Boba, …
You never quite know what you’re capable of until you try to do it ALL. AT. ONCE. I should really take up juggling… I feel like I have a lot of practice already, at least in the metaphorical sense! In less than two weeks, I will be on-site at Lucidity, which is a bit hard …
2015 has been a whirlwind already. A big storm last weekend that knocked out power for 36 hours here on the Mendocino coast forced me to slow down and realize just how much I’ve been doing every day this year. It also made me realize how sadly dependent all five of my jobs, and thus …
